The word “Sarthi” (सारथी) means the one who drives us in the right direction. True to its name, this mission is one such guiding force that propels change in the lives of people through constructive interventions.
Sarthi is one of the biggest initiatives of Zee Media Corporation Limited that seeks to create a nation where citizens are well informed about their rights and duties; empowered enough to raise their voices against the problems faced by them, which are then effectively addressed and resolved.
Sarthi is a network of like-minded institutions (corporate foundations, non-government organizations, volunteers, trusts, community based organizations, concerned government departments) who are working towards the common goal of building a well - informed and empowered nation to bring about sustainable positive change.
With the largest news network of the nation, we will be showcasing selective stories where people have brought positive changes in their communities through Sarthi intervention to inspire many more towards the same direction and create a domino effect of positive change.